Virtual Coffee - The Hottest Online Coffee Zine! (#)
„By sorting through hundreds of entries from hopeful farms, a jury of international cuppers selects the top coffees to be sold in an Internet-based auction. The coffees are auctioned off in small lots of 10 to 100 bags to bidders around the world. Prices fetched are well above the world market price, and in many cases, the auction introduces "undiscovered" farms to a wide range of buyers. "The Cup of Excellence has given Nicaraguan producers the ability to see if improvements in quality, though such efforts as cupping labs, are making a difference," says Spindler.“
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„A few months ago, Fresh Cup Magazine's editor, Sarah, called me with an idea for a new direction for my column. She explained how the Fresh Cup office receives dozens of calls a week from novices interested in opening their own specialty coffee business as well as inquiries from folks struggling to squeeze more profit from their existing operation. And for every one of these many questions as yet unanswered, Sarah suspected there were countless more frustrated coffee businesspeople out there in the field, craving advice. She proposed inviting those questions to the columnist's table, providing Fresh Cup readers with a retailers forum in which I would lend my experience as a specialty beverage business consultant directly to the people who need it most by answering their questions right here.“
http://www.virtualcoffee.com/articles/fall03/ article3.html
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„Milletto serves on, and is the former Vice Chair of, the SCAA Communication Committee. He writes frequently for such trade publications as Fresh Cup Magazine, Fancy Food Magazine, Coffee and Beverage Magazine (Canada), and Euro Coffee (Italy). Mr. Milletto was the keynote speaker at the first Greek Coffee Industry Forum in 2001 and has spoken at various other trade shows in both the United States and Europe.“
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„The difference to the American consumer is mere pennies per cup of coffee, a worthwhile trade to support family farms and to maintain a stable coffee market. It's worth noting that organically grown, fair trade coffee is free of petrochemicals and is tastier than regular coffee. It's a healthy bonus for those few extra pennies and a difference one can actually taste.“
http://www.virtualcoffee.com/articles/spring04/ article3.html
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„Systems, a global leader in the supply of commercial superautomatic espresso machines,“
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„It's important to understand exactly when making new pots of coffee is required, as countless numbers of your fellow employees rely on your coffee-making prowess to survive throughout the day. This is especially true on any given Monday.The first and most obvious time to infuse a batch of premium French Roast (see document: Appropriate Coffee Types for Office Consumption) is if you are the first to arrive at the office. The pot is invariably empty at this time.“
http://www.virtualcoffee.com/articles/summer03/ article3.html
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