View topic - Question about Tea: - Coffee Forum (#)
„My husband's company, Urban Blends, has teas by Numi, Choice and Tazo. They have Tazo tins, which are bulk tea with a neat little diffuser built in the top - makes a good gift and is fun to use.“
http://www.coffeeforums.com/ viewtopic.php?p=1723 - Cached
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„The San Francisco Chocolate Factory has introduced The Coffee Lover’s Chocolates - large milk chocolate drops packaged in three tins, each tin containing drops with different cocoa and milk combinations: 30%, 32%, and 38% cocoa content."One of the firm’s popular products is our Wine Lover’s chocolate Collection, which pairs six dark chocolates with red wine varietals," said president Michael Litton. "We thought the concept would translate nicely to a milk chocolate and coffee pairing as well. The Coffee Lover’s milk chocolate drops are not too sweet, have a buttery, slight caramel flavor."“
http://www.teaandcoffee.net/0404/product.htm
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„The International Coffee-style tins are produced not only for General Foods but other companies such as Kroger, and A&P. They also have produced a variety of metal boxes for tea companies such as Celestial Seasonings, and Wagner, and have manufactured unique coffee tins for coffee companies such as Hills Bros., Maxwell House and Starbucks. The round one-pound slip-cover tins all over Disney World shops are decorated and produced by J.L. Clark.“
http://www.teaandcoffee.net/0800/retail.htm
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„Starbucks purchased Tazo in January 1999 after unsuccessfully trying to execute a tea program themselves. Steve Smith, the founder of Tazo said that Starbucks realized that Tazo’s brand and quality level was a “pretty darn good match with their customer base.” Tazo is operated out of Portland as a wholly owned subsidiary of Starbucks. Smith explains, “We do our own marketing and development and buy our own tea and pay our own bills and have a great relationship with a company that gets us a lot of exposure and gets the whole tea category a lot of exposure as well. I think we’ve more than tripled the tea business inside Starbucks retail stores on a per store basis since we were acquired.”“
http://www.teaandcoffee.net/0603/tea.htm
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„After the day’s tea break, Steve Smith from Tazo Tea, a very successful tea company in the U.S. which is distributed in Starbucks retail shops and other food markets and used in foodservice, spoke about branding for tea. He was an obvious choice to speak on this topic, as the Tazo brand is a unique and visually appealing one. Smith used other examples of good tea graphics and packaging, which have brought tea higher up the ladder from a small specialty niche market, to the larger, trendy health market, and on up to the mainstream. He gave examples of many companies that have been making headway and breaking new ground such as Republic of Tea, and its unique cylindrical packaging design, which has inspired other companies.“
http://www.teaandcoffee.net/0901/tea.htm
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„Case study author: Kenhago Tazo Olivier (okenhago@yahoo.fr )“
http://www1.worldbank.org/publicsector/egov/ cameroontax.htm
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