Transfair USA | Press Releases (#)

  „The roast will contain 100% Fair Trade Certified coffee, which assures consumers that the farmers who grew the coffee received a fair living wage. Peet's Fair Trade Blend will be available for $10.95 in Peet's Boston retail stores beginning on Sunday, September 24, 2000 and in all retail locations throughout the country, via mail order and through Peets.com starting October 9, 2000. Peet's is executing a comprehensive marketing campaign in Boston to promote its Fair Trade Blend in conjunction with an educational campaign launched by TransFair and Oxfam America, a non-governmental organization dedicated to fighting poverty and injustice around the world. Beginning this month, Peet's will inform customers about the benefits of the Fair Trade movement through in-store educational materials, public relations efforts, online marketing and other communication methods.“

http://www.transfairusa.org/content/about/ pr_000920.php - Cached

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Some slightly related:

Peet's Coffee & Tea

  „We don't sell light roast coffees, but some of our coffees are naturally milder than others, like Gaia Organic Blend and House Blend.“

http://www.peets.com/.../ coffee_faqs.asp?sid=d29320c4c6e79499ae6ec3359aa2a837 - Cached

Peet's Coffee & Tea

  „The coffee you buy at peets.com is deep roasted to your order and en route to you as quickly as possible, usually the same day. We roast by hand in small quantities to ensure that you receive the freshest beans, and we never keep an inventory of roasted beans at our roasting plant.“

http://www.peets.com/.../ coffee_fresh.asp?sid=d29320c4c6e79499ae6ec3359aa2a837 - Cached

Global Exchange : 100% Fair Trade Companies

  „Listings including non-100% companies, manufacturers, importers, and processors: TransFairUSA. Retailer listings: TransFair USA, Fair Trade Federation. Order on-linefrom company web sites or“

http://www.globalexchange.org/campaigns/fairtrade/coffee/ retailers.html - Cached

Tea & Coffee 08/02 - Brewing Justice: Fair Trade Certified Tea in the U.S.

  „To find out more about Fair Trade tea, call TransFair USA at (1)(510) 663-5260 or e-mail info@transfairusa.org .“

http://www.teaandcoffee.net/0802/tea.htm - Cached

Tea & Coffee 11/01 - The Fair Trade Ideal: The Ultimate Answer For Sustainability? (Cont)

  „Roasters are having trouble understanding some of Transfair USA's interests. An importer buying Fair Trade coffee, under license with Transfair USA may not sell it to a roaster as Fair Trade coffee unless the roaster too has signed a Fair Trade agreement with Transfair USA.“

http://www.teaandcoffee.net/1101/special2.htm - Cached

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