Transfair USA | Fair Trade Overview (#)
„Fair Trade helps family farmers in developing countries to gain direct access to international markets, as well as to develop the business capacity necessary to compete in the global marketplace. By learning how to market their own harvests, Fair Trade farmers are able to bootstrap their own businesses and receive a fair price for their products. This leads to higher family living standards, thriving communities and more sustainable farming practices. Fair Trade empowers farming families to take care of themselves - without developing dependency on foreign aid.“
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Transfair USA | Press Releases
„According to TransFair USA, the Fair Trade certification improves farmers' economic stability by encouraging buyers to extend financial credit to farmer cooperatives and to develop long-term relationships. Starbucks Fair Trade Certified coffee is a dynamic blend of washed Arabica coffees with a flavor profile similar to Latin American coffees — a light to medium coffee with a soft acidity. "We are very excited about Hyatt's support of Commitment to Origins coffees," said John Culver, vice president and general manager of Foodservice for Starbucks. "By offering Starbucks Shade Grown Mexico and Fair Trade Certified coffees we are building upon our commitment to offer high quality products to Hyatt's guests.""The addition of Starbucks Commitment to Origins coffees is an invitation for Hyatt guests to help support the sustainability of coffee farming families around the globe, while enjoying the highest quality coffees," said Sue Mecklenburg, vice president of Business Practices for Starbucks.“
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Transfair USA | Fair Trade News
„The Fair Trade movement started in the 1980s as a way to make life better for the farmers and workers who supply the world with tea, coffee, cacao, fruit and other commodities. Many of these farmers don't have enough money for life's basic necessities such as electricity, clean water, housing and medical care.“
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Transfair USA | Press Releases
„This enables farmers to make a sustainable living and encourages them to invest in quality coffee crops. "Our philosophy has always been to make high quality coffee accessible to as many people as possible," said Ken Kimmel, Vice President, Dunkin' Donuts Concepts. "Driving demand for quality helps farmers, and Dunkin' Donuts sells three million cups of quality coffee per day. Buying Fair Trade coffee for espresso beverages is another step we can take to strengthen relationships with the farmers who grow our coffee.""Working with Fair Trade cooperatives in Central and South America will give us the opportunity to do what we do best - forge great relationships and deliver great coffee to our customers," said Rob Stephen, Dunkin' Donuts Coffee Product Development Manager.“
http://www.transfairusa.org/content/about/ pr_030425.php
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Transfair USA | Coffee Program
„Fair Trade helps family farmers in developing countries to gain direct access to international markets, as well as to develop the business capacity necessary to compete in the global marketplace. By learning how to market their own harvests, Fair Trade farmers are able to bootstrap their businesses and receive a fair price for their products, including your morning brew.“
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Transfair USA | Fair Trade News
„Students on campuses across the country yearn to endorse the global awareness of fair trade that ultimately supports farmers who would otherwise not make a living wage. Many students active in the fair-trade community feel it is their responsibility to give back to the less fortunate people producing coffee for their consumption. Hundreds of mess halls and cafeterias run by college administrations and foodservice companies are adopting the fair-trade philosophy because it can be beneficial for students, for the legislative bodies running these institutions and, more important, for the global economy.“
http://www.transfairusa.org/content/about/ n_040227.php
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