Transfair USA | Fair Trade News (#)
„Although fair-trade coffee constitutes only 1 percent of the coffee market nationwide, its share of the specialty coffee market, where it is being directed, is 3 percent and climbing.“
http://www.transfairusa.org/content/about/ n_030702.php - Cached
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„The sale of fair-trade-certified coffee on college and university campuses has been uplifting for the coffee industry, providing a sure channel through which fair-trade coffee can be distributed. And students-society's moral fighters-may turn out to play an important role in eventually ending the coffee crisis. Not only do students support fair-trade coffee by drinking it, they are also forming organizations and educating themselves on the positive social effects of fair trade.“
http://www.transfairusa.org/content/about/ n_040227.php
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„Fair-trade cocoa, chocolate and tea have been sold at national grocery stores and coffee shops for more than a year, but fruits are the latest to receive the certification.“
http://www.transfairusa.org/content/about/ n_040224.php
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„If Van Orman's customers and a recent survey are any indication, retailer attempts to make the link for its customers between fair-trade coffee and other fairly traded foods will not be difficult. According to Steve French, managing partner of the Natural Marketing Institute in Harleysville, Pa., consumers already are getting the heads up on fair-trade. In NMI's 2003 LOHAS (Lifestyles of Health and Sustainability) consumer trends study, 51 percent of the 2,000 general population respondents said that fair trade-certified ingredients were very or somewhat important in their purchase of a particular product.“
http://www.transfairusa.org/content/about/ n_0309.php
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„Under the fair-trade program, farmers receive a guaranteed minimum price of $1.26 per pound for conventionally grown coffee and $1.41 for organically grown coffee. The price of conventionally grown coffee on the international market is about 42 cents per pound while organic coffee prices fluctuate between 65 cents and 85 cents per pound, the groups said.“
http://www.transfairusa.org/content/about/ n_031017.php
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„Trindle Walker joins TransFair USA as Retail Accounts Manager. Andi brings 12 years of experience in the specialty coffee industry, where she has lectured and trained, as well as judged both national and international cupping and barista competitions. Andi is a current member of the Specialty Coffee Association of America cupping committee, and has served two years on the espresso training committee.“
http://www.transfairusa.org/content/email/ buzz_april_04.htm
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