Transfair USA | Fair Trade News (#)
„"It is guilt-free coffee,'' said Paul Rice, founder and chief executive of TransFair USA. "But I would never call it that. I would call it feel-good coffee.''“
http://www.transfairusa.org/content/about/ n_040428.php - Cached
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Transfair USA | Press Releases
„This is a great day, not just for Dunkin Donuts, but also for the hardworking farmers trying to keep their families together," said Paul Rice, President and CEO of TransFair USA. Rice added, "Dunkin Donuts decision is historic because it makes Fair Trade coffee -- which is some of the highest quality coffee available anywhere -- accessible to a whole new mainstream consumer segment." With today's announcement, Dunkin Donuts delivers on a promise it made in April of this year, when it became the first national brand to commit to selling espresso beverages that are made exclusively with Fair Trade Certified™ coffee. Jon L. Luther, CEO of Allied Domecq Quick Serve Restaurants, home of Dunkin Donuts, commented, "For more than 50 years, Dunkin' Donuts has provided high quality coffee for customers throughout New England and beyond in our friendly and neighborly atmosphere.“
http://www.transfairusa.org/content/about/ pr_030930.php
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View topic - fair trade article - Coffee Forum
„Buying coffee stamped with the Fair Trade label "is a relatively effortless way for people to make a difference in the world," TransFair USA Chief Executive Officer Paul Rice said.“
http://www.coffeeforums.com/viewtopic.php?t=986
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„Subsequently, Paul served as strategy consultant and development advisor to 22 cooperative enterprises throughout Latin America and Asia, helping them become more competitive, democratic and self-reliant. His first-hand experience over the last 20 years in the development of cooperative coffee export ventures around the world is unparalleled in the U.S. coffee industry. Paul has become a leading advocate of market linkage and enterprise development as core strategies for farmer empowerment and sustainable development.“
http://www.transfairusa.org/content/about/ whoweare.php
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Transfair USA | Fair Trade News
„Other products that could someday join the fair-trade list include spices, grains, sugar and fresh cut flowers, said Haven Bourque, director of marketing for Transfair USA, a nonprofit group in Oakland, Calif., that certifies fair-trade products.“
http://www.transfairusa.org/content/about/ n_040224.php
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Transfair USA | Fair Trade News
„In September, Procter & Gamble said it would begin selling a more expensive fair-trade line of coffee, becoming the second of the four largest U.S. coffee sellers to offer fair-trade coffee. Sara Lee Corp., which markets the Chock Full o' Nuts and Chase & Sanborn brands, began selling fair trade coffee in 2001 and the Starbucks chain began in 2000.“
http://www.transfairusa.org/content/about/ n_031017.php
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