Transfair USA | Coffee Program (#)

„To learn how to retail Fair Trade Certified coffee through your business, click here >“

http://www.transfairusa.org/content/certification/ coffee_program.php - Cached

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„With this initiative, we are giving our customers the opportunity to positively impact the Fair Trade issue by purchasing this high quality coffee." "Fair Trade Certified coffee gives us all an easy way to help family farmers and the environment with something as simple as a daily cup of coffee," says Paul Rice, TransFair's Executive Director. "By choosing Fair Trade Certified coffee, certified coffee companies and consumers are establishing a meaningful partnership with coffee farmers and their families-a partnership that empowers the growers both socially and economically, so they can substantially improve the quality of their own lives." We are very enthusiastic that Peet's is launching a Fair Trade Blend. Their excellent reputation in the gourmet industry and their loyal customer base will greatly contribute to raising public awareness about the importance of supporting Fair Trade." Why is Fair Trade needed? Fair Trade supports coffee farmers by guaranteeing a decent, living wage for their harvest and encouraging organic cultivation methods that are safer for communities.“

http://www.transfairusa.org/content/about/ pr_000920.php - Cached

Transfair USA | Fair Trade News

„In the past year, sales of Fair Trade Certified products are up 46%, mainly because the products are moving into places like Dunkin' Donuts. In the past five years, Fair Trade Certified coffee has captured 4% of specialty coffee sales.“

http://www.transfairusa.org/content/about/ n_040217.php - Cached

Transfair USA | Press Releases

„Fair Trade Certified coffee now benefits 550,000 farming families in 21 countries around the world. In the year since Fair Trade coffee brands have been widely available in the Pacific Northwest, Fair Trade coffee sales have enabled farming families to improve their nutrition and healthcare, practice environmentally responsible farming methods, and re-invest in their farms and communities. TransFair USA is the only non-profit organization providing independent certification of Fair Trade products in the US. Through regular visits to Fair Trade cooperatives and partnerships with participating coffee companies in the US, TransFair guarantees that Fair Trade Certified products were grown and traded responsibly.“

http://www.transfairusa.org/content/about/ pr_010428.php - Cached

Transfair USA | Fresh Fruit Program

„In Europe, where Fair Trade Certified bananas have gained market share as high as 24 percent and are growing at a rate of over 50 percent per year, grocery retailers have found Fair Trade Certified bananas to be an answer to the "banana price wars" instigated by mass market retailers. Fair Trade certification is a powerful marketing tool that adds value to commodities, allowing retailers to choose the higher ground, both morally and financially.“

http://www.transfairusa.org/content/certification/ fresh_fruit_program.php - Cached

Transfair USA | Fair Trade Overview

„The Fair Trade Certified label guarantees that farmers and workers received a fair price for their product. The Fair Trade price means that farmers can feed their families and that their children can go to school instead of working in the fields.“

http://www.transfairusa.org/content/about/ overview.php - Cached

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