Transfair USA | Coffee Program (#)
„Consumer demand for Fair Trade Certified products is rising. That's why more than 250 companies are now offering Fair Trade Certified products in over 20,000 retail outlets across the country, including Safeway, Trader Joe's, Wild Oats, Whole Foods, Albertson's, Publix, Harris Teeter and numerous national café chains.“
http://www.transfairusa.org/content/certification/ coffee_program.php - Cached
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„With this initiative, we are giving our customers the opportunity to positively impact the Fair Trade issue by purchasing this high quality coffee." "Fair Trade Certified coffee gives us all an easy way to help family farmers and the environment with something as simple as a daily cup of coffee," says Paul Rice, TransFair's Executive Director. "By choosing Fair Trade Certified coffee, certified coffee companies and consumers are establishing a meaningful partnership with coffee farmers and their families-a partnership that empowers the growers both socially and economically, so they can substantially improve the quality of their own lives." We are very enthusiastic that Peet's is launching a Fair Trade Blend. Their excellent reputation in the gourmet industry and their loyal customer base will greatly contribute to raising public awareness about the importance of supporting Fair Trade." Why is Fair Trade needed? Fair Trade supports coffee farmers by guaranteeing a decent, living wage for their harvest and encouraging organic cultivation methods that are safer for communities.“
http://www.transfairusa.org/content/about/ pr_000920.php
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„The companies below are licensed to offer Fair Trade Certified™ products. Look for the Fair Trade Certified label for proof of certification.“
http://www.transfairusa.org/content/certification/ licensees.php
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„But consumers worldwide are now voting with their dollars to put an end to this practice by switching to Fair Trade Certified brands which guarantee fair compensation and adhere to the highest International Labour Organization (ILO) standards. Fair Trade keeps families together in a time of crisis Thousands of family farmers have been uprooted in the past year in Central America and Mexico, two regions hardest hit by the continued freefall in coffee prices. Many have been forced to sell their farms and leave their families to seek underpaid work in cities across the US and Central America. In this time of crisis, Fair Trade offers a living wage and a beacon of hope to farming families, allowing them to stay on their land and protect their families and communities.“
http://www.transfairusa.org/content/about/ issues.php
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„and the National Wildlife Federation® today launched a joint effort to promote the benefits of shade-grown certified organic Fair Trade coffee to U.S. consumers. This partnership, announced to coincide with International Migratory Bird Day (May 10), will draw attention to the important link between shaded coffee habitat and the health and welfare of migratory birds of the Americas. To inaugurate this effort, Green Mountain Coffee Roasters® and the National Wildlife Federation have unveiled two co-branded shade-grown certified organic Fair Trade coffees that will be marketed by both organizations: Cafe Verde™ and Cafe Verde™ Decaf SWISS WATER® Process. These coffees are available at www.nwf.org/coffee, www.GreenMountainCoffee.com, and in the Green Mountain Coffee Roasters catalog.“
http://www.transfairusa.org/content/about/ pr_030507.php
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„Starbucks Coffee Company , Nationwide Starbucks will be featuring Fair Trade Certified coffee during the entire week of October 25th. So be sure to stop by your nearest Starbucks and ask for the Fair Trade Month special!“
http://www.transfairusa.org/content/support/ events_ftm.php
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