Transfair USA | Coffee (#)
„Choosing Fair Trade Certified coffee, you touch the lives of over four million farming families who depend on coffee for their livelihood. Fair Trade Certified coffee: brimming with benefits Through Fair Trade, more than half a million farmers and their families are earning a better income for their hard work—allowing them to hold on to their land, keep their kids in school, and invest in the quality of their harvest—so they can continue to grow excellent quality coffee for your morning brew. Direct Trade: another perk of Fair Trade Today's historic lows in world coffee prices have created a crisis for millions of farmers around the world. Most small-scale family farmers live in remote locations, and are dependent on local middlemen (known as "coyotes" in Latin America) to purchase their coffee, often at a fraction of its worth.“
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Transfair USA | Press Releases
„Fair Trade Certified coffee now benefits 550,000 farming families in 21 countries around the world. In the year since Fair Trade coffee brands have been widely available in the Pacific Northwest, Fair Trade coffee sales have enabled farming families to improve their nutrition and healthcare, practice environmentally responsible farming methods, and re-invest in their farms and communities. TransFair USA is the only non-profit organization providing independent certification of Fair Trade products in the US. Through regular visits to Fair Trade cooperatives and partnerships with participating coffee companies in the US, TransFair guarantees that Fair Trade Certified products were grown and traded responsibly.“
http://www.transfairusa.org/content/about/ pr_010428.php
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Transfair USA | Press Releases
„The Fair Trade minimum price for organic coffee is $1.41 per pound, resulting in more income and improved health care, education and housing for coffee farming families. Additionally, the Fair Trade label means that farmers are given direct access to U.S. markets, which eliminates many intermediaries; that farmers are provided credit and signed contracts so they can plan for the long-term; and that the coffee was grown using eco-friendly techniques.Despite a strong commitment to the Fair Trade philosophy, the double-certified Green Mountain Coffees that will be offered at Wild Oats will be priced consistently with current coffee offerings in the stores. In addition, a number of Green Mountain's Fair Trade coffees have been highly rated by independent third-party specialty coffee tasters. Therefore, consumers will be receiving the value-added benefits associated with organic and Fair Trade coffee, including exceptional quality, at the same price they are paying for a pound or cup of coffee in Wild Oats stores today.“
http://www.transfairusa.org/content/about/ pr_021011.php
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Transfair USA | Press Releases
„Fair Trade Certified coffee currently benefits 550,000 farming families in 20 countries around the world; an increase in US demand would dramatically increase that number. About Peet's Coffee & Tea Founded in Berkeley, CA in 1966, Peet's Coffee & Tea is a super-premium coffee roaster with a focus on delivering the freshest, deep-roasted beans for home and office enjoyment. With a strong mail order and e-commerce business and 57 retail stores, the company is dedicated to providing a personalized and superior experience for its customers to enjoy quality coffee, tea and related products. Peet's is a privately-held company committed to strategically growing its successful online, mail order and retail businesses while maintaining a unique culture and focus on customer satisfaction.“
http://www.transfairusa.org/content/about/ pr_000920.php
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Transfair USA | Press Releases
„When local market prices fall below the cost of production, farming families struggle just to survive. Coffee is the second most heavily traded commodity in the world, after oil, and farmer prices have plummeted to their lowest level in recorded history, forcing millions of coffee farmers off the land and into poverty.“
http://www.transfairusa.org/content/about/ pr_040329.php
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Transfair USA | Fair Trade Overview
„By receiving a fair price, Fair Trade producers can avoid cost-cutting practices that sacrifice quality. The Fair Trade producers' traditional artisanal farming methods result in exceptional products.“
http://www.transfairusa.org/content/about/ overview.php
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