Tea & Coffee 10/01 - Trade News (#)

  „Recently Fair Trade company Cafédirect and Fairtrade coffee trader Twin invited buyers from other coffee companies to meet coffee exporters from around the world. The trade fair, which took place in London, has been established to introduce representatives from coffee producer organizations to new markets and to give them direct access to other Fairtrade and non-Fairtrade buyers. It was organized as part of Cafédirect’s Gold Standard initiative, which promises to help grower organizations develop their businesses. The prime motive was to create direct relationships between the grower representatives and new buyers.“

http://www.teaandcoffee.net/1001/trade.htm - Cached

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Some slightly related:

Fairtrade | Publications | Fair Comment | Autumn 1999

  „Long awaited by many Fairtrade supporters, it is one in a selection of new organic and specialist coffees from Cafédirect which doubles their product range. Fresh 'Mountain Special' ground coffees include Kilimanjaro, grown at an altitude of 1,800 feet on the slopes of the Tanzanian mountain by one of Africa's oldest co-operatives, and Machu Picchu, cultivated organically by small farmers in the Peruvian Andes. A new organic ground coffee is available as well, also bearing the Soil Association's seal of approval. The products were launched as a result of the company's confidence in the gathering momentum of the Fairtrade market, and are available in most major supermarkets.“

http://www.fairtrade.org.uk/fc-aut99a.htm - Cached

Fairtrade | Food and drink | Coffee | Buy

  „Cafédirect  5065 and Organic Decaffeinated Freeze Dried Coffee, Decaffeniated Ground Coffee, Medium Roast Ground Coffee, Rich Roast Ground Coffee, Organic Full Roast Ground Coffee, Kilimanjaro Mountain Special Ground Coffee and Organic Machu Picchu Mountain Special Fresh Ground Coffee, Organic Palenque Ground Coffee, Espresso Strong and Intense Filter and Espresso Coffee.“

http://www.fairtrade.org.uk/ products_coffee_buy.htm - Cached

Fairtrade | Publications | Fair Comment | Spring 2001

  „A Cafédirect coffee is now being offered in all 207 Costa coffee shops, marking a major breakthrough into the café sector for Fairtrade. The introduction of the Italian-style espresso coffee will result in an extra one million cups of Fairtrade coffee being consumed in the UK each month.“

http://www.fairtrade.org.uk/fc-spr01a.htm - Cached

Fairtrade | Publications | Fair Comment | Summer 1998

  „Co-op members set up stands, organised tastings and showed the'Coffee Morning' video on continuous play. Safeway invited local groups into selected stores to set up stands, talk about Fairtrade, and display point of sale information to publicise products.“

http://www.fairtrade.org.uk/fc-sum98.htm - Cached

Fairtrade | Publications | Fair Comment | Spring 1998

  „Following the tremendous success of its first Medium roast and ground coffee, Cafédirect has introduced a new strength coffee to its Fairtrade Marked range. Rich roast is good news for those coffee drinkers who like their coffee darker and stronger than Medium but, more importantly, it is great news for farmers in Africa in being the first Fairtrade roast and ground coffee to contain beans from this vast continent.“

http://www.fairtrade.org.uk/fc-spr98.htm - Cached

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