Tea & Coffee 09/02 - Product Showcase (#)
„Each season, Danisco will introduce a new line of flavors, specifically designed to match the mood of the season. The seasonal flavors campaign was developed to create partnerships with roasters to help build their business by appealing to the ever-changing demands of flavored coffee drinkers. These flavors provide roasters a way to "test market" new concepts before permanently adding them to their arsenal of offerings.“
http://www.teaandcoffee.net/0902/product.htm - Cached
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„Green Mountain Coffee, Inc., has integrated its coffees formerly marketed under the Frontier Organic Coffee brand into its line of Green Mountain Coffee Roasters Fair Trade and organic certified coffee line. This creates one of the broadest selections of double-certified specialty coffee available in the U.S. under one brand. Green Mountain Coffee, Inc.“
http://www.teaandcoffee.net/1102/product.htm
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„Then, one roaster manufacturer posed this question: “Do these small machines really produce a decent enough roast to help determine a green sample’s worth?” It all comes down to that. In response, listed below are some new sample roasters that just might help in the green coffee buying decision. For the record, in my opinion, not one of these machines has the kind of variable settings that would qualify them as a commercial roaster. But, the point of this article is to determine if they could assist in finding a great coffee.“
http://www.teaandcoffee.net/0503/coffee.htm
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„We might think that this is the answer to overproduction, but we can't afford the risk of losing quality coffee forever. We implore all roasters to pay premiums for superior coffees. Consider the long-term effects for that special coffee origin - you do want it still available to you a decade from now, don't you?“
http://www.teaandcoffee.net/0201/editor.htm
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„But larger roasters have a question: “If my customers refuse to buy coffee from a small local roaster and they will only buy coffee where they can do so as inexpensively and as conveniently as possible, why shouldn’t our company try and provide them the freshest tasting product possible?” The realities of the marketplace certainly can chill or stifle the most romantic notions. It’s true, most people are not going to buy coffee from anywhere but their grocery store and they will probably even buy it ground or grind it in the store. For them, the issue is not whether to provide them with an Ethiopian Harrar and a Yemen Mocha that are fresh enough so that the difference between these two great coffees can be appreciated. Rather, the challenge is to get whatever coffee this customer wants to buy (and it will probably be a Colombian coffee, flavored coffee or the generic “house blend” of yore) and try to deliver that coffee as freshly as is possible to that customer.“
http://www.teaandcoffee.net/0501/coffee.htm
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„Only a highly trained roaster can monitor air temperature and humidity, and make adjustments for the desired results. To guarantee quality, Peet's roasters sample each batch of coffee to make sure the roast tastes right.“
http://www.peets.com/learn/ coffee_meet_roasters.asp
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