Sweet Flavours (#)

  „As the category started to heat up, Timothy's changed theirapproach to the flavored syrup concept. They realized that simply suggesting them asadd-on sales of flavor shots to espresso based drinks would not evolve quickly beyond amicro-niche of their business. Consequently, they consolidated their flavored syrupselection to only the top sellers, because the hazelnut cappuccinos, and vanilla lattesclearly accounted for virtually all of the flavor shot sales. Simultaneously, Herne adds,the industry leader introduced metering pumps to their baristas to both control food costsand most importantly to improve the beverage presentation to a consistent high quality.Total shot sales increased dramatically with the attention concentrated on the flavorsthat complement coffee best.“

http://www.koffeekorner.com/sweet.htm - Cached

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Some slightly related:

Espresso Martini (INeedCoffee.com)

  „Godiva Original and Cappuccino - Original is chocolate flavored liqueur, Cappuccino is a sweet coffee flavor“

http://www.ineedcoffee.com/01/12/martini/ print.asp - Cached

Fresh Cup Magazine

  „Always add the ice last—just enough to fill the remainder of the cup so that you don't water down the drink. If you're making a flavored drink, add your syrup or chocolate first, pull the shots so that the two flavors marry, and continue the steps for an iced latte.“

http://www.freshcup.com/ mar02_coffeontherocks.htm - Cached

View topic - Newbie question #1: Syrup vs. flavored bean - Coffee Forum

  „I'm trying to convince my wife that high quality syrup is the way to go. However, as I don't know what I'm talking about, I turn to you, people who might know what they're talking about“

http://www.coffeeforums.com/ viewtopic.php?t=1231 - Cached

Tea & Coffee 04/03 - Modernizing Tea Promotion & Branding

  „A very different type of expansion is the entry into an existing branded line of a new flavor or blend. Large companies may add entire new lines, such as Celestial Seasonings recent flavored black-tea line of seven items, requiring seven new names and labels to integrate into the overall Celestial Seasonings image of 80 different retail tea products. Modern tea promotion pays attention to the consistency of product image across all the items from the same company, to build loyalty to both the brand and the company.“

http://www.teaandcoffee.net/0403/tea.htm - Cached

Amazon.com: Gourmet Food: Chocolate Raspberry Decaffeinated

  „Chocolate raspberry decaffeinated flavored coffee. Smooth and creamy notes produce a rich flavor with great aftertaste.“

http://www.amazon.com/exec/obidos/tg/detail/-/ b0002c7os2?v=glance - Cached

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