Starbucks and Store Closings: How will it affect the experience?

Untitledhttp://customersrock.wordpress.com/2008/07/03/starbucks-and-store-closings-how-will-it-affect-the-experience/ [Untitled] It remains to be seen whether these closures will impact the customer experience in a negative way.  If going back to the customer experience is really what the Starbucks “Transformation Agenda” is about, then one wonders where increasing the number of store closures fits in.  If the stores that remain open are staffed to the proper levels so customer service doesn’t suffer, this may help the experience in the long run.

Some related posts from Technorati and Google.

Starbucks Gossip[Starbucks Gossip] "By far, this is the most angst-ridden decision we have made in my ...: Espresso Excellence training, the successful launch and response to Pike Place Roast, Mystarbucksidea.com, the introduction of the state-of-the-art Mastrena espresso machine, the acquisition of Clover, our partnership with Conservation International, and the roll-out of the Starbucks rewards program are all examples of our commitment to our customer and elevating the Starbucks Experience.

Postcards - from Fortune.comhttp://postcards.blogs.fortune.cnn.com/2008/07/02/why-starbucks-is-hitting-the-wall/ [Postcards - from Fortune.com] Why Starbucks is hitting the wall: In general though, the coffee is worse than Dunkin Donuts, this region’s competitor for coffee and breakfast items. Dunkin Donuts is actually more expensive per cup here ($1.89 for the same size) so go figure.

Latest ireportshttp://www.ireport.com/docs/DOC-42065?ref=feeds%2Flatest [Latest ireports] It's a good thing, Starbucks!: Here in Dallas I know of one storethat will surely be on the closure list due to its proximity to avery busy Starbucks. I know of one other store in East Dallas wherethe line of cars going to the drive through blocks the cars ofpeople who actually go inside the store!

HENRY WELT'S BLOG: FREE ADVICEhttp://www.weltadvisors.com/2008/07/starbucks-redux-fix-brand-no-just-sell.html [HENRY WELT'S BLOG: FREE ADVICE] Starbucks Redux: Fix the Brand? No, Just Sell the Real Estate: According to the Wall Street Journal article two real estate principles supported its march to ever increasing numbers of locations: long lines at existing stores and research that showed that customers, presumably thirsting for the taste of Starbucks premium priced coffee and eager to pay twice or three times the cost for one cup, somehow would not cross the street to find their treasure. Crossing the street, the research concluded, was enough of a deterrent to send the customer sipping an inferior alternative.

MARChttp://kobason.spaces.live.com/blog/cns!C873246EA6369396!20789.entry [MARC] Is the global domination of Starbucks finally on the wane?: is an eight-ounce cup - quite enough for most people, but only two-thirds the volume of the cheapest item on the menu, the 12oz Starbucks "Tall", and correspondingly cheaper. When someone orders it, the staff don't shout out the order, as normal, but pass on the message quietly so that other people do not start asking what a "Short"

Gizmodohttp://gizmodo.com/5015754/free-att-wi+fi-starbucks-lawsuit-settled-lattes-still-overpriced [Gizmodo] Free AT&T Wi-Fi Starbucks Lawsuit Settled, Lattes Still Overpriced ...: I have a hard enough time paying the bloated prices at Starbucks for their burnt coffee, the last thing I want to do is pay for internet access, which at this point should be a free with the prevalence of over the air internet access. Seriously, how many people actually pay to use T-Mobile's WiFi at Starbucks?

The Executive Sales Coach: Keith Rosen's Sales Blog and Business Blog On Selling, Leadership, Managing Your Team, Business and Life[The Executive Sales Coach: Keith Rosen's Sales Blog and Business Blog On Selling, Leadership, Managing Your Team, Business and Life] Keith Rosen on Fox Business News: Watch The Video Segment With The ...: The commentary they were looking for had to do with the decision made by the Howard Schultz, the CEO of Starbucks to close up the 7,100 stores for some ‘necessary’ training for all Starbucks employees.

Diabetic Diet Blog[Diabetic Diet Blog] Graphs for diet coke and mentos: “Because of your many requests for a bolder coffee choice throughout the day at Starbucks, we are bringing it back in the afternoon to many of those stores that sell lots of freshly brewed coffee all day long,” Starbucks said in a message posted on its customer feedback Web site Tuesday.

iinfocenter.com[iinfocenter.com] Free AT&T Wi-Fi Starbucks Lawsuit Settled, Lattes Still Overpriced ...: Yeah, me neither, but apparently it has been settled: “T-Mobile, AT&T and Starbucks have entered into a memorandum of understanding to resolve their disputes and are committed to providing a high quality Wi-Fi experience for customers.

ic:bloghttp://www.mus-ic.co.uk/weblog/archives/2008/06/diamond-but-avo.html [ic:blog] Diamond (but avoiding the Jubilee!): Now, it's a fairly generic entertainment centre, with all the usual suspects (Nandos, Pizza Express, Starbucks) but still a pleasant indoor venue for a night out - ideal, I guess, for the locals! Beth and me in the O2 'chill out' dome .

Louis J. Sheehanhttp://louisjsheehan.blogstream.com/v1/pid/322231.html [Louis J. Sheehan] so: The decision was slightly less effete than it sounds now — the Starbucks clone wars were still some years off, so he was talking about choosing Yuban over ground chuck. But it nonetheless said something about us as spoiled Americans.

Louis J. Sheehan, Esquire Ihttp://louis1j1sheehan1esquire.wordpress.com/2008/06/26/vote/ [Louis J. Sheehan, Esquire I] vote: The decision was slightly less effete than it sounds now ”” the Starbucks clone wars were still some years off, so he was talking about choosing Yuban over ground chuck. But it nonetheless said something about us as spoiled Americans.

David Seah - Productivity[David Seah - Productivity] Mission Improbable: Making Some Gospel Music: I mentioned this to one of my coffee buddies this morning at Starbucks, looking for a suggestion of something that would be IMPOSSIBLE to do. I like impossible tasks because it's fun to think of ways to whittle 'em down to the realm of .

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Posted at July 4, 2008 09:33 AM

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