Specialty Coffee Bulletin Board :: View topic - Equipment technician program.... any good? (#)
„when we first opened, precious few people in st louis knew how to work on an espresso machine, and all of them wanted to "take it back to the shop" for anywhere from a day to a few weeks. that was unacceptable, so i launched into our brasilia to see what was what. i had only the vaguest of notions about how the machine worked, but by taking my time (spending a lot of that studying the plumbing), i was able to take care of any problems which arose. when we had a simonelli, it wasn't performing the way i wanted and i was getting absolutely no help from simonelli (just the attitude that "no matter how it was working, that was the way it was supposed to work").“
http://www.scaa.org/.../ viewtopic.php?p=4878&sid=6c348bb2627780be92d9440b99d0ebe4 - Cached
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Virtual Coffee: Making the Most of Your Home Espresso Machine
„Devoted specialty coffee consumers have the luxury of tasting their favoriteespresso beverages made by professional baristas on commercial espressoequipment in their espresso bars of choice. The results are often worth thetravel time or expense incurred. Today's baristas are properly trained (at leastmost ‚ see the feature on choosing your barista by Don Holly) at espressoextraction methods, and most of the commercial espresso machines being used ingood retail shops are well-built and fine-tuned to deliver the best extractionand therefore, the best resulting beverage.“
http://www.virtualcoffee.com/nov/most.html
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Virtual Coffee: Taking the Guess-Work out of Purchasing a Home Espresso Machine
„So you want coffee shop quality espresso drinks at home. If you're like manycoffee addicts, you're spending up to $10 a day on specialty coffee drinksanyway. If you were to eliminate only your morning stop on the way to work for adouble tall latte, you could save $2 per day on coffee.“
http://www.virtualcoffee.com/nov/guess.html
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View topic - SCAA - Specialty Coffee Association of America Conference - Coffee Forum
„The theme and focus for SCAA's 15th Annual Conference & Exhibition is "espresso," and this year in addition to the United States Barista Championship, SCAA will once again host the World Barista Championship featuring professional baristi from all around the world.“
http://www.coffeeforums.com/ viewtopic.php?t=58&view=previous
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Tea & Coffee 07/01 - What’s Brewing In Specialty Retail?
„What makes this industry thrive is the fact that it offers consumers options and a different experience. “You can get a cup of coffee anywhere in the U.S. from 7-11 to Starbucks to the local espresso bar, so often times people rely on service,” stated Fabrice Moschetti of Moschetti, Inc. It is the convenient locations, quick, friendly service and whether or not the customer and what he orders is remembered that keeps him wanting to come back. According to Bill Moore, vice president of the Van San Corporation’s Concession Division, these carts appeal to practically “all of the individual’s five senses at once,” making the experience one that he remembers and to which he wants to return.“
http://www.teaandcoffee.net/0701/retail.htm
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„ Iced coffee stateside certainly doesn't have as long of a history as iced tea, that distinctly American drink introduced at the World's Fair in St. Louis in 1904. But according to Ted Lingle, executive director of the Specialty Coffee Association of America (SCAA), the drink has just as much potential to become an American classic.“
http://www.freshcup.com/ mar02_coffeontherocks.htm
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