Review of Uncommon Grounds by Mark Pendergrast (#)

  „Pioneers of the United States coffee industry saw that the way to make money was to do their own roasting, invent packaging to keep roasted grounds fresh, use cheaper beans as needed, buy up competitors ruthlessly and advertise endlessly. Happily, Pendergrast puts a human face on the shenanigans of the coffee barons, detailing a remarkable cast of American eccentrics in the wars between the big roasters of the last century -- Folger's, Hills Brothers, MJB, Maxwell House, Chase & Sanborn, A.& P. -- and the giant corporations of this one. An ironist as well as a moralist, Pendergrast notes the interlocking of delivery systems after Philip Morris moved into the coffee business by buying General Foods and after Coca-Cola merged with Duncan Foods. “

http://www.sweetmarias.com/ uncommongroundsreview.html - Cached

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Some slightly related:

Home Roasting Indoors with the Hearthware (INeedCoffee.com)

  „Personally, I drink 1 pound a coffee a week. If green beans average $5 a pound and commercially roasted coffee averages $10 a pound then it will take 26 weeks for machine to pay for itself. The popcorn popper solution is still the cheapest, but if you are like me, living in a cold winter environment, then having an indoor Roaster like Precision is a real treat.“

http://www.ineedcoffee.com/00/01/hearthware/ - Cached

Tea & Coffee 12/02 - World News

  „Starting in the current fiscal year, Tully’s is roasting coffee beans in Japan to take advantage of the lower import tariffs for raw beans than those for roasted beans, reckoning that this approach will reduce purchase costs by about 10%.“

http://www.teaandcoffee.net/1202/world.htm - Cached

Why Home Roast? (INeedCoffee.com)

  „Green, unroasted, coffee beans generally cost half the price of what you would pay for the same kind of bean roasted. If you are an avid coffee drinker, you can really save money by roasting your own. Furthermore, unlike homebrewing kits or bread machines, you don't have to make a large equipment investment.“

http://www.ineedcoffee.com/00/11/whyroast/ - Cached

Tea & Coffee 10/00 - Following the Viennese Coffeehouse Tradition

  „Until the mid-19th century, coffeehouses followed the sometimes hit-or-miss method of roasting green beans on kitchen stoves. But then Julius Meinl developed a process which could supply roasted coffee of a consistently high quality. In 1862 he opened a retail store in Vienna, the first to come forward with the sensational idea of supplying coffee already roasted.“

http://www.teaandcoffee.net/1000/retail.htm - Cached

Roasting Types Page - National Coffee Association

  „Before being roasted, the beans were stored green, a state in which they can be kept without loss of quality or taste. Once roasted, however, they should be used as quickly as possible before the fresh roast flavor begins to diminish.“

http://www.ncausa.org/public/pages/ index.cfm?pageid=74 - Cached

Archived in Maxwell House Coffee, Brothers Coffee, Grounds, Maxwell House