It's All About Coffee (#)
„Global food giant Nestle is resolved to tap China`s coffee market despite the deep-rooted tea-drinking tradition among Chinese.“
http://www.aboutcoffee.net/ 2002_12_22_bcearc.html - Cached
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„During the Ming Dynasty, Japanese pirates merauded the coast of China and devastated villages all the way to Fukien. Only one man among them all was the match of the Japanese, General Chi Ching Kwong (Ti Lung). Because he was the only man who'd be able to stop them, the Japanese sent a team of highly trained Ninja to infiltrate his home and assassinate him. Knowing it would not be long before the Ninja got to him, Chi sent his only son, Ying Min, to seek the aid of an old master who had once been a pirate skilled in the art of Ninjitsu, but who had now settled down peacefully in China.Barely escaping an attack by the Ninja, Ying Min finds the old master, who tells him to seek out his three former pupils, each of whom he has trained in a different deadly art.“
http://www.amazon.com/exec/obidos/tg/detail/-/ b00005unb0?v=glance
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„China became the first of the great tea-drinking nations to use health to advocate the drinking of tea. Later, this would become the catch cry of the British as they spoke of the healthful and invigorating properties of Camellia sinensis. Of course, today we have evidence and research to support these claims of folklore.“
http://www.virtualcoffee.com/july_01/tea.html
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„French press service is a big hit among most restaurants surveyed. Since restaurants lose the “created especially for you” effect that is so appealing to customers of espresso bars, French press service proves to be the most elegant way to bring this special touch right to patrons’ tables - not to mention the fact that it makes a rich, unique tasting cup of coffee.“
http://www.teaandcoffee.net/0200/retail.htm
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„In China, one of the country's largest annual trade fairs has opened in Shanghai. The East China Trade Fair features about 100 international companies seeking to enter the Chinese market, as well as more than 1,000 Chinese manufacturers looking for markets abroad. Organisers say this year's fair is the biggest in the event's history and hope it will exceed the $1.25bn in contracts signed last year. Everything from Inner Mongolian knitwear to teddy bears from Jiangsu province is on display in five huge exhibition halls at two separate venues in Shanghai.“
http://news.bbc.co.uk/hi/english/business/newsid_1192000/ 1192030.stm
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„In order to improve balance on the demand side, the ICO is therefore seeking to increase coffee consumption among the 80% of the world population who do not currently drink coffee, using appropriate strategies for traditional markets, new and emerging markets, and coffee producing countries themselves. The improvement of coffee quality through the implementation of an ICO Coffee Quality-Improvement Programme (Resolution 407) is also a major initiative designed to increase coffee consumption, together with targeted promotional and educational programmes.“
http://www.ico.org/activ/promotio.htm
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