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„Headquartered in Americus, Georgia, the co-op is part of what has become known as the “fair-trade movement.” Fair trade is based on seven principles, such as paying fair wages to growers and working with cooperatives and other democratically run producer associations. For coffee, fair trade means paying a minimum of $1.26 per pound for regular coffee and $1.41 for organic, according to the requirements of Transfair USA, an independent fair-trade certifier that Cooperative Coffees work with.“
http://www.cooperativecoffees.com/about/news/ ncbajournal1201.htm - Cached
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„Sara Lee Corp., whose brands include Chock Full o' Nuts and Chase & Sanborn, began offering fair-trade coffee earlier this year, James said. Starbucks Coffee Co. began selling it a year ago.“
http://www.globalexchange.org/campaigns/fairtrade/coffee/.../ ap101001.html
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„Bill Harris, founding president Cooperative Coffees as well as Café Campesino, a Fair Trade roaster based in Americus, Georgia. Both businesses share the mission of helping disadvantaged farmers receive a fair price for their product through mutually beneficial, long-term trade partnerships. Before “fair-trade enlightenment,” Bill was the president of a food distribution company, a trust portfolio manager, and a business consultant.“
http://www.cooperativecoffees.com/about/ staff.html
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„Much of the price premium is reinvested in education and equipment improvements. In this way they can further improve consistency and cup-quality, and the Co-op can break the low-price cycle that has kept Ecuador from being recognized in the Specialty Coffee market. The cup has moderate acidity, fairly light body, and a fairly short aftertaste. But the dry fragrance of the cup is very sweet, caramelly and with spice hints.“
http://www.sweetmarias.com/ coffee.southamr.ecuador.html
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„The sale of fair-trade-certified coffee on college and university campuses has been uplifting for the coffee industry, providing a sure channel through which fair-trade coffee can be distributed. And students-society's moral fighters-may turn out to play an important role in eventually ending the coffee crisis. Not only do students support fair-trade coffee by drinking it, they are also forming organizations and educating themselves on the positive social effects of fair trade.“
http://www.transfairusa.org/content/about/ n_040227.php
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