illy caffè North America (#)
„"This latest innovation was created by a team of thirty continuously dedicated people working for many months on precision Swiss-German machinery modified and improved in illy's own Italian way. We are delighted to bring illy's latest innovation to the American coffee-drinker," he added.“
http://www.illyusa.com/pr/new_can_launch.htm - Cached
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„The concept of coffee as a commodity product is anathema to illy. Due to the difficulty finding high quality green coffee, in 1990 illycaffè went to the source—making an agreement with top Brazilian growers and establishing an annual prize for the producer of the highest quality coffee. The winner receives a cash prize of $30,000 U.S. and a 30% premium price over market for the winning coffee lot. Second prize is $20,000 U.S., and so on, with even the 10th place finisher receiving $1000.“
http://www.illyusa.com/pr/the_search.htm
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„Illy Collection is the name given to sets of truly special espresso cups designed for customers who use the famous illycaffè gourmet blend. Since the concept was first introduced in 1992, an international who's who of artists have graced illy cups with their original designs. Americans James Rosenquist, Robert Rauschenberg, David Byrne; Italians Marco Lodola, Paolo Rossetti, and Sandro Chia are among those who have been inspired by illy. The cups, signed, numbered and made in limited editions, are highly sought after.“
http://www.illyusa.com/pr/coppola.htm
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„illycaffè, an international market leader in the finest-quality coffee, is proud to announce the launch of its latest contribution to the illy collection, the name given to special artist designed sets of espresso cups. In connection with its significant sponsorship of Minimalia, an important exhibition of 20th century Italian art on view at P.S.1 Contemporary Art Center in New York in 1999, illycaffè commissioned the renowned Italian artist Mimmo Paladino to create seven unique art works for a limited edition of illy espresso cups.“
http://www.illyusa.com/pr/mimmo.htm
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„Some 1500 to 2000 papers per year have been published and we can assume that there are few products that we consume that have been so thoroughly and deeply studied. New research has shown that caffeine has many positive effects on the body—from improving concentration to fighting depression and reducing the risk of gallstones. But for the country's 107 million coffee drinkers, coffee is a pleasure, not a medicine, and for those who want a break from caffeine, illy provides the best tasting decaf available.“
http://www.illyusa.com/pr/decaffeination.html
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„illy Collections are widely collected throughout the world and many collectors are willing to sell or trade past collections. You can become a Cup Collector at no charge and gain free access to the illy Cup Collector message board where many members discuss and trade cups. [ menu ]“
http://www.illyusa.com/faqs/cup_collections.htm
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Archived in American Coffee