illy caffè North America (#)
„The word espresso means "made to order" and is used to describe food and drinks that are prepared at the customer's request. Over time in Italy, this became the most common way to make coffee, and eventually the word came to be used as a noun referring to the preparation itself.“
http://www.illyusa.com/pr/ the_story_of_espresso.htm - Cached
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„If you fell in love with espresso on a trip to Italy or at that wonderful expense account dinner at the top French restaurant and think you might want to 'try it at home'—you can. Making a perfect cup of espresso can be totally challenging—that's why Italians have a whole career devoted to it—barista—but here we're into multi-tasking. So, keep the day job. You can make espresso child's play thanks to a system called E.S.E.“
http://www.illyusa.com/pr/ ese_a_revolution_in_espresso.htm
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„In 1995, Academic Press published his book entitled "Espresso Coffee: the Chemistry of Quality". The book was written together with other specialists and experts, and covers all scientific and technological aspects of coffee, and of espresso coffee in particular: from agronomy to product processing, to roasting and grinding, down to packaging and percolating techniques.“
http://www.illyusa.com/pr/andrea_illy.htm
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„Illy Collection is the name given to sets of truly special espresso cups designed for customers who use the famous illycaffè gourmet blend. Since the concept was first introduced in 1992, an international who's who of artists have graced illy cups with their original designs. Americans James Rosenquist, Robert Rauschenberg, David Byrne; Italians Marco Lodola, Paolo Rossetti, and Sandro Chia are among those who have been inspired by illy. The cups, signed, numbered and made in limited editions, are highly sought after.“
http://www.illyusa.com/pr/coppola.htm
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„The concept of coffee as a commodity product is anathema to illy. Due to the difficulty finding high quality green coffee, in 1990 illycaffè went to the source—making an agreement with top Brazilian growers and establishing an annual prize for the producer of the highest quality coffee. The winner receives a cash prize of $30,000 U.S. and a 30% premium price over market for the winning coffee lot. Second prize is $20,000 U.S., and so on, with even the 10th place finisher receiving $1000.“
http://www.illyusa.com/pr/the_search.htm
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„illycaffè, an international market leader in the finest-quality coffee, is proud to announce the launch of its latest contribution to the illy collection, the name given to special artist designed sets of espresso cups. In connection with its significant sponsorship of Minimalia, an important exhibition of 20th century Italian art on view at P.S.1 Contemporary Art Center in New York in 1999, illycaffè commissioned the renowned Italian artist Mimmo Paladino to create seven unique art works for a limited edition of illy espresso cups.“
http://www.illyusa.com/pr/mimmo.htm
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Archived in Used Espresso, Espresso Drinks