illy caffè North America (#)
„Giorgio recommends, "Make your espresso fresh for iced drinks, as coffee oxidizes after several hours. You won't have the same bright flavor using old coffee." Milos also recommends chilling the glasses in advance and using prepared sugar syrup rather than granulated sugar as it dissolves quicker in cold liquids. If you can't purchase sugar syrup (also called simple syrup) in your local supermarket or gourmet shop, you can make your own easily by boiling equal parts sugar and water. The refrigerated syrup will stay indefinitely and can be used in a plethora of cold drinks, cocktails and fruit salad.“
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„illy medium roast coffee is a bit more mild while illy dark roast has a more intense and robust coffee flavor due to a slightly longer roasting time and slightly higher roasting temperature. Some people find the dark roast better for coffee preparations that involve milk, such as cappuccinos and lattes. Both medium and dark roast are suitable for espresso and brewed coffee preparation and the choice is a matter of personal preference. [ menu ]“
http://www.illyusa.com/faqs/coffee.htm
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„This can be reached by letting your kettle rest for a moment after coming to a boil. If the water is too hot, the coffee will be bitter; if it is too cool, it won't extract all the flavor. While we're talking about temperature, don't forget to pre-heat the pot. Pour hot water into the empty carafe to warm it, then dump it out before brewing begins.“
http://www.peets.com/learn/coffee_basics.asp
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„A perfect cup of coffee should never be bitter. It makes me happy when people recognize the flavor of our coffee. Our level of control is a single bean. That way, there is never anything but pleasure in a cup of illy."“
http://www.illyusa.com/pr/ whats_a_good_cup_of_coffee.htm
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„Fun, whimsical, entertaining .a flash of childhood blended into the very adult pleasure of drinking coffee, melting together color and flavor .the images play a part in the coffee drinking experience. Each cup and saucer in the collection features a different animal: a donkey, bear, sheep, walrus, hippo and elephant - mix and match the brightly colored silhouettes to create crossbred images whose simplicity draws you to the art of tasting.“
http://www.illyusa.com/pr/koons.htm
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„Illy's state of the art computerized roasting equipment monitors the temperature throughout the roasting cycle, so their dark roast is rich, never bitter. "If you over roast coffee, all the flavor and aroma goes up the chimney and you are only left with bitterness," says Dr. Ernesto Illy. "Our technology insures that we control the variables within each roasting batch to produce complexity and capture aromas." The roasted coffee is then air cooled before grinding and illy's patented pressurization process.“
http://www.illyusa.com/pr/ medium_grind_dark_roast.htm
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