illy caffè North America (#)
„In 2002, 1,245 farmers went through this program, which has since been expanded to other coffee growing countries such as Guatemala, India and Colombia. Many attribute illy with changing the character of the Brazilian coffee industry-moving it from mediocrity to quality. The December 9, 2002 issue of Fortune Magazine says "During the past 12 years the Illy family may have had more impact than anyone on the creation of a high-quality coffee sector in Brazil." Pablo Dubois, head of operations for the International Coffee Organization states in this same article "If we are ever going to have a better situation the efforts of companies like Illy need to be reproduced and enlarged."“
http://www.illyusa.com/pr/ crisis_in_ethiopia.htm - Cached
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„In the past 10 years, illycaffè, the world leader in innovation and technology, has helped identify the quality growing regions, educated growers on planting and production methods, conducted field trials of new coffee varieties and through Pensa (Program for Studying the Agricultural Business System, South America's largest university, University of Sao Paulo, has joined forces with illycaffè to carry out coffee production development studies. In 1999, illy published a pocket manual of coffee growing guidelines to guarantee the quality of the crop at the growing and production stages. In the first half of 2000, also in association with the University of Sao Paulo, the company inaugurated the Illy University of Coffee to teach coffee planting, production and marketing—the business of coffee.“
http://www.illyusa.com/pr/the_search.htm
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„illycaffè, an international market leader in the finest-quality coffee, is proud to announce the launch of its latest contribution to the illy collection, the name given to special artist designed sets of espresso cups. In connection with its significant sponsorship of Minimalia, an important exhibition of 20th century Italian art on view at P.S.1 Contemporary Art Center in New York in 1999, illycaffè commissioned the renowned Italian artist Mimmo Paladino to create seven unique art works for a limited edition of illy espresso cups.“
http://www.illyusa.com/pr/mimmo.htm
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„Illy Collection is the name given to sets of truly special espresso cups designed for customers who use the famous illycaffè gourmet blend. Since the concept was first introduced in 1992, an international who's who of artists have graced illy cups with their original designs. Americans James Rosenquist, Robert Rauschenberg, David Byrne; Italians Marco Lodola, Paolo Rossetti, and Sandro Chia are among those who have been inspired by illy. The cups, signed, numbered and made in limited editions, are highly sought after.“
http://www.illyusa.com/pr/coppola.htm
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„The foundations of illy philosophy are ethics and passion for excellence. In pursuance of these, illycaffe has devised very high standards, for itself and its partners, to ensure that an illy espresso is always perfect. In this endeavour illy adheres to and attempts to improve every aspect of the standards of quality, in production, in processes and customer services.“
http://www.indiacoffee.org/newsletter/2004/jan/ events_illy.html
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„Some 1500 to 2000 papers per year have been published and we can assume that there are few products that we consume that have been so thoroughly and deeply studied. New research has shown that caffeine has many positive effects on the body—from improving concentration to fighting depression and reducing the risk of gallstones. But for the country's 107 million coffee drinkers, coffee is a pleasure, not a medicine, and for those who want a break from caffeine, illy provides the best tasting decaf available.“
http://www.illyusa.com/pr/decaffeination.html
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