Fresh Cup Magazine (#)

  „   If all else fails, offer a sale on specific items. Maybe a week-long teaware sale or a special on home espresso machines will pique your customers' interests. Whatever you do, don't expect your accessories to sell themselves—promotion can be fun and painless, and it will go a long way in moving your merchandise.“

http://www.freshcup.com/atoz_accessories.htm - Cached

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Some slightly related:

Home Espresso FAQ

  „You will be able to tell immediately if they know what they're talking about or if they are just yankin' your filter handle.     Friendly and helpful service from coffee experts is important. Certainly it's more important than saving a few bucks on your initial purchase. It is unlikely you will find coffee and espresso experts at an online auction site, a cut-rate store, an outlet mall, or a catalog showroom.“

http://gawlowski.com/matt/html/ espresso_faq.html - Cached

Fresh Cup Magazine

  „   If the average espresso extraction time for a retail store is less than 20 seconds, all shots will be watery and bitter, and a higher-quality blend isn't going to make a difference. A cheap blend will suffice; no reason to waste money.“

http://www.freshcup.com/anatomy.htm - Cached

Tea & Coffee 02/03 - Espressing Their Opinions: Choosing an Espresso Machine

  „But Babcock quickly adds, “If you’re overusing those machines, if you are making so many, so fast, then your temperature drops in the heads and you don’t have the proper temperature and extraction rates, the quality of your espresso goes down significantly, say if it drops under 195. So you want a machine that will hold that temperature. The other things that I look for are, of course, quality of the espresso coming out.“

http://www.teaandcoffee.net/0203/retail.htm - Cached

Pump Espresso Machine Profiles

  „Gaggia makes excellent machines but their price puts them out of most people's range. But if you're looking for quality, the Classic is top of the line.“

http://coffeetea.about.com/od/pumpespprofiles/ - Cached

CoffeeKid - The Espresso MiniFAQ

  „When you tamp with 20lbs or less pressure, you're increasing the chances of a phenomenon called "channeling". Water always seeks the path of lease resistance, and when you tamp light, or don't tamp at all, you run the risk of portions of your lose grounds compacting quicker than others, and water will go through the parts of the coffee that are the least compacted.“

http://www.coffeekid.com/espresso/minifaq - Cached

Archived in Home Espresso Machines, Home Espresso, Home Espresso Machine