CoffeeGeek - Articles: CoffeeGeek Columnist Feedback, A reluctant admission, I don't hate Starbucks by Lou Pescarmona (#)
„How great is it to define your market? I'm sure there are scores of people who, if served a coffee that didn't have the "burnt" taste, would reject it simply because it is not the familiar ol' Starbucks? And as for the consistency factor I fear that the only way to acheive a level of consistency is to set the bar very low (as they have). That's the reason they use that super dark burnt roast, in my opinion.“
http://www.coffeegeek.com/forums/articles/columns/ 18812 - Cached
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CoffeeGeek - Members: Coffee Recipes, People Against Starbucks
„No one's forcing you to go to Starbuck's, it's your choice. I used to work at a coffee shop & we always dreaded the people that complained. If you think you can do a better job, why aren't you behind the counter making it?“
http://www.coffeegeek.com/forums/members/recipes/ 103753
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„To me, they are the McDonalds of coffee...not outstanding, but you know what you will get anywhere in the world.“
http://www.coffeegeek.com/forums/members/recipes/ 59429
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„Starbucks Corporation completes acquisition of Seattle Coffee Company“
http://www.coffeegeek.com/resources/ pressreleases
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CoffeeGeek - Espresso: General Discussion, Starbucks goes Superauto!!!!????
„The problem is not that Starbucks has traded it's quality in becoming the world's leading coffee corp., but they have eaten up so many of the other coffee companies out there that were offering quality coffee. This is happening at all levels, from the larger franchises all the way down to the little coffee shops that we love. -Andrew“
http://www.coffeegeek.com/forums/espresso/general/ 96330
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CoffeeGeek - Starbucks Corporation completes acquisition of Seattle Coffee Company
„The Company is committed to offering the highest quality coffee and the Starbucks Experience while conducting its business in ways that produce social, environmental and economic benefits for communities in which it does business. In addition to its retail operations, the Company produces and sells bottled FrappuccinoŽ coffee drinks, Starbucks DoubleShot™ coffee drink, and a line of superpremium ice creams through its joint venture partnerships. The Company's other brands enhance the Starbucks Experience through best-of-class products: Tazo Tea Company offers a line of innovative premium teas, and Hear Music produces and distributes a line of exceptional compact discs.“
http://www.coffeegeek.com/resources/pressreleases/ sccjuly142003
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