Amazon.com: Editorial Reviews: Starbucks Fair Trade Whole Bean Coffee, Two (2) 16-Ounce FlavorLock Bags (2 Pounds Total) (#)
„In addition, Fair Trade improves farmers' economic stability by encouraging importers to extend financial credit to cooperatives and develop long-term trading relationships. Starbucks entered into a historic agreement with TransFair USA in April 2000 to purchase Fair Trade Certified coffee which guarantees farmers adequate compensation for their crops. TransFair USA, a nonprofit organization, provides independent certification of Fair Trade products sold in the United States. In addition to promoting successful relationships between farmers and business, TransFair works to educate consumers about Fair Trade and economic development.“
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„People also assume that French Roast has either more or less caffeine due to its roast, which is also untrue. French Roast is great for dark roast die-hards, someone looking for a change, or as an interesting component to a do-it-yourself blend. Finding and purchasing the best green beans in the world is the first step that differentiates Starbucks Coffee from the rest of the coffee industry. Starbucks is well-known for its exceptionally high quality coffees, care in selection, and expertise in roast.“
http://www.amazon.com/exec/obidos/tg/detail/-/ b0000a0bu2?v=glance
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