Amazon.com: Books: The Motel in America (Road and American Culture) (#)
„The Motel In America explores the effect on American culture as citizens became motorists. The popularity of motels grew steadily throughout the century, booming after World War II, and reaching a peak in 1961 with over 61,000 motels operating throughout the country with the vast majority of them independently owned, introducing Americans to consumer novelties like color televisions, automatic coffee makers, shag rugs, and residential swimming polls. By the 1980s the number had dropped to around 40,000 with most of them affiliated with referral and franchise chains, reflecting the traveler's need for uniform quality and the entrepreneur's desire for regional or national recognition. The Motel In America is a comprehensive history from autocamp to franchise, illustrating much that is central to the American experience.“
http://www.amazon.com/exec/obidos/asin/0801853834/ - Cached
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„In 1952, a campaign by the Pan American Coffee Bureau helped institutionalize the coffee break in America. And the invention of the still ubiquitous Juan Valdez in a 1960 ad campaign caused name recognition for Colombian coffee to skyrocket within months of its introduction. The Valdez character romanticizes a very real phenomenonAthe painstaking process of tending and harvesting a coffee crop. Yet the price of a tall latte in America, Pendergrast notes, is a day's wage for many of the people who harvest it on South American hillsides.“
http://www.amazon.com/exec/obidos/tg/detail/-/ 0465054676?v=glance&vi=reviews
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„The trend toward increasing personalization of the coffee experience is reflected in the increase in ˜dual drinkers™ across America. The National Coffee Association found that 54 percent of American coffee drinkers are consuming both traditional and gourmet coffee, up from 38 percent last year. Gourmet coffee drinkers usually seek out a local coffee shop when they want to enjoy a latte or mocha.“
http://www.mrcoffee.com/coffeetrends.aspx
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„Most small coffee farmers live in isolated communities in some of the poorest countries in Latin America, Africa and Asia. They usually sell their coffee through middlemen, known to Central American farmers as "coyotes." With world prices in constant flux and coyotes offering the lowest price possible, farmers never know how much they'll get for their crops.“
http://www.equalexchange.com/interfaith/ucc.htm
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„One of the biggest tropical cash crops Europeans introduced in Latin America was coffee. It was the first real stimulant known in the New World outside of the South American yerba mate regions, and it came in the early 18th century -- shrouded in intrigue. In a couple of centuries it become a major plantation crop in Central America, the Caribbean and parts of South America, and it became woven into the fabric of our lives.“
http://www.aboutcoffee.net/ 2004_03_28_bcearc.html
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„But according to Ted Lingle, executive director of the Specialty Coffee Association of America (SCAA), the drink has just as much potential to become an American classic. He says the Coffee Development Group launched the first iced cappuccino during the 1984 Summer Olympics in Los Angeles. The drink received a huge response from both local and international visitors.“
http://www.freshcup.com/ mar02_coffeontherocks.htm
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