Amazon.com: Books: ESPRESSO! Starting and Running Your Own Specialty Coffee Business (#)
„Based on the authors' 25 years of experience in the specialty coffee industry, this outstanding guide details every step in the startup process including operational options (shop, free-standing cart, concession, add-on to another restaurant or food service), location, leases, landlords, marketing, menus and financing. Contains time-saving organizers such as sample lease and useful business forms; insider tips on shopping for supplies and equipment; checklists for planning, opening and daily operation; coffee drink recipes and a glossary of coffee terms.“
http://www.amazon.com/exec/obidos/asin/047112138x/ ref%3dsim_books - Cached
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„Specialty and gourmet foods can sell as great as they taste. To grab a slice of the action, here are the proven methods for successfully launching a gourmet food product into the specialty foods marketplace. The only book of its kind that outlines every food marketing opportunity and then supports entrepreneurial action with detailed guidance, From Kitchen to Market shows food entrepreneurs how to:“
http://www.amazon.com/exec/obidos/asin/1574100254/
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„Coffee industry insiders present a succinct, straightforward guide which explains just as much as readers need to know to make sense of the specialty coffee trend and increase their drinking enjoyment, buying confidence, and brewing performance. Includes mail-order sources for great coffees, recipes, and a coffee taster's glossary.“
http://www.amazon.com/exec/obidos/isbn=0471136174/
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„"Commodification" refers most explicitly to the activities of turning things into commodities and of commercializing that which is not commercial in essence. The mass marketing of pets, the rise of the coffin industry, the conversion of preacher into salesmen, and the globalization of Taleggio cheese are some of the exciting but surprising topics in this volume that show how friendship, death, spirituality, and artisanship all have a price after being commodified.“
http://www.amazon.com/exec/obidos/asin/ 0415935911
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„Top customer recommendations in addition to Uncommon Grounds: The History of Coffee and How It Transformed Our World“
http://www.amazon.com/exec/obidos/tg/detail/-/ 0465054676?vi=advice
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„This book covers everything from security of ATM machines, to secure printing; from multi-level security to information warfare; from hardware security to e-commerce; from legal issues to intellectual property protection; from biometrics to tamper resistance. In short, Anderson's book basically covers the entire field of computer security. It is also refreshing that the book is as deep as it is broad.“
http://www.amazon.com/exec/obidos/tg/detail/-/ 0471389226
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Archived in Specialty Coffee, Coffee Equipment, Coffee Industry, Coffee Recipe, Coffee Service, Coffee Shop



