Amazon.com: Books: ESPRESSO! Starting and Running Your Own Specialty Coffee Business (#)
„Before you buy that espresso stand, though, get hold of RETAIL MANAGEMENT by Ron Hasty and learn why the location of that stand may, or may not, be in a good location for your target market! Bill Anderson.“
http://www.amazon.com/exec/obidos/asin/047112138x/ ref%3dsim_books - Cached
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Amazon.com: Books: From Kitchen to Market: Selling Your Gourmet Food Specialty
„If you are already producing a great tasting product in a restaurant or Deli and making a living, you probably are wise to concentrate on expanding your retail business. If, however, you are tiring of the daily grind of running a small retail business, but wish to concentrate on producing your product rather than serving it to the public, then you probably have considered wholesaling.“
http://www.amazon.com/exec/obidos/asin/1574100254/
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Amazon.com: Books: Commodifying Everything: Relationships of the Market
„"Commodification" refers most explicitly to the activities of turning things into commodities and of commercializing that which is not commercial in essence. The mass marketing of pets, the rise of the coffin industry, the conversion of preacher into salesmen, and the globalization of Taleggio cheese are some of the exciting but surprising topics in this volume that show how friendship, death, spirituality, and artisanship all have a price after being commodified.“
http://www.amazon.com/exec/obidos/asin/ 0415935911
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„Coffee industry insiders present a succinct, straightforward guide which explains just as much as readers need to know to make sense of the specialty coffee trend and increase their drinking enjoyment, buying confidence, and brewing performance. Includes mail-order sources for great coffees, recipes, and a coffee taster's glossary.“
http://www.amazon.com/exec/obidos/isbn=0471136174/
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„Top customer recommendations in addition to Uncommon Grounds: The History of Coffee and How It Transformed Our World“
http://www.amazon.com/exec/obidos/tg/detail/-/ 0465054676?vi=advice
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„First Sentence:COFFEE FOR KATE. Read the first page“
http://www.amazon.com/exec/obidos/asin/0679748164/
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